My Caring Plan
- What Personal Information Do We Collect?
As part of our Services, you may be asked to provide certain information about you and we may collect information automatically through your usage. We collect personal information that you provide, including:
- Contact information, including your phone number and email address;
- Medical information; and
- Geographic location.
We may collect this information through a variety of methods, including through the site when you fill out forms or fields through the Service, capturing your phone number when you call us, or you may provide this information during correspondence with us.
- How Do We Use Your Personal Information?
Personal data you provide to the Service. We may use the personal data you provide to the Service for the following purposes:
- To communicate with you to provide you with information, including contacting you by phone or email to provide the information you requested through our site and other Services;
- To provide customer support services;
- To tailor our content and information that we may send or display to you, to offer personalized help and instructions, and to otherwise personalize your experience with our Service.
- To provide features available in the Service;
- To develop, improve, and protect the Service;
- For direct marketing and market research, including for example reading recommendations and targeted marketing, in accordance with applicable law;
- To allow our service providers to contact you;
- To comply with applicable legal obligations, including responding to a subpoena or court order;
- To enforce our terms, conditions and policies;
- To prevent and investigate fraud and other misuses; and
- To protect our rights and/or our property.
Data collected automatically. We may use the data collected automatically for the following purposes:
- To manage the Service;
- To provide features available in the Service;
- To personalize the Service. In particular, providing you with information regarding the geographic location in which you were viewing on the website. We may also use this information to provide you with advertiser content or other recommendations;
- To develop, improve, and protect the Service;
- For market research and data analysis, including for example reading recommendations and behavioral targeting and targeted marketing, in accordance with applicable law;
- To audit and analyze the Service; and
- To ensure the technical functionality and security of the Service.
- Do We Ever Share Your Personal Information with Third-Parties?
We share the information we collect only as follows:
Legal Disclosures. We may disclose a user’s information (including personal information) where we believe that we are required to do so in order to comply with an applicable statute, regulation, rule or law, a subpoena, a warrant or administrative request, a court or regulatory order, or other valid legal processes. We may also disclose personal information where we believe it is necessary to identify, contact or bring legal action against someone who may be violating the Terms of Service for our Service, to detect fraud, for assistance with a delinquent account, as evidence in litigation in which we are involved, or to protect the safety and/or security of our users, the Service or the general public. Finally, we may share your information with state authorities in cases of suspected or known elder abuse.
Service Providers. We may contract with independent contractors, vendors and suppliers to provide specific services related to the Service, such as hosting and maintaining the Service, providing payment processing and fraud screening, data analysis, and developing applications for the Service, email services and marketing enrichment services. We may disclose a Service user’s information to these service providers as necessary for those service providers to provide their service.
Referral Services. We may provide your information to third parties when you use our Services to obtain a quote, services, or information from one or more of those third parties (e.g. a senior living community in connection with your completion of an information request form) (“Service Providers”), such as by submission of a form on our Website. We may be compensated in connection with such disclosure. Service Providers may be an intermediary company who then contracts with the relevant care provider or we may share the information directly with the care provider. Your information will become the subject to the privacy and data sharing policy of that Service Provider.
Marketing Offers. We may share your information with third parties that are interested in contacting you or providing offers to you that may be related to our Services or about products or services you may find of interest, and we may be compensated for such disclosure.
Aggregate and De-Identified Information. We may also provide aggregate, anonymous or de-identified information about users and the Service for marketing and research purposes. For example, we might inform third parties regarding the number of unique users who visit the Service, the demographic breakdown of our registered users of the Service, and the educational progress of categories of users.
- How are Requests for Quotes processed?
As described in paragraph 3 above, we may share Personal Information with Service Providers when you use our Services to obtain or request a quote, services or information from one or more third parties (“Quote Request”).
BY SUBMITTING A QUOTE REQUEST, YOU ARE AGREEING TO US SHARING YOUR INFORMATION WITH SERVICE PROVIDERS. THESE SERVICE PROVIDERS MAY USE YOUR INFORMATION TO CONTACT YOU DIRECTLY, INCLUDING WITH THE USE OF AN AUTOMATED DIALER MACHINE, AUTOMATED TEXT MESSAGING PROGRAMS, AND/OR PRERECORDED OR ARTIFICAL VOICE CALLS FOR TELEMARKETING PURPOSES. SIMILARLY, YOU MAY RECEIVE COMMUNICATIONS FROM OUR TEAM OR OUR SERVICE PROVIDERS IN ORDER TO PROVIDE YOU WITH THE INFORMATION THAT YOU REQUESTED AND TO HELP YOU LOCATE THE MEDICAL SERVICES AND CARE FACILITIES RELEVANT TO YOUR QUOTE REQUEST.
Because your consent is being obtained and you are directly requesting services, you may be contacted by phone even if your telephone even if the telephone number that you provided appears on a “Do Not Call” list. The frequency in which you are contacted may vary. Standard message and data rates may apply.
Please note that certain Personal Information may be ascertained or collected subsequent to your Quote Request, such as through an initial screening call or survey form.
TELEPHONE COMMUNICATIONS BETWEEN YOU AND US MAY BE RECORDED OR MONITORED FOR QUALITY CONTROL PURPOSES. BY PROVIDING INFORMATION TO US, YOU EXPRESSLY CONSENT TO THE RECORDING OF THESE TELEPHONE COMMUNICATIONS.
- What Privacy Protections are there for third-party links used on the website?
Content and information posted by the Company may contain links to other sites, including those of our business partners or affiliates. While we seek to link only to sites that share our high standards and respect for privacy and security, we are not responsible for the privacy practices used by other sites.
The Website, in line with almost every other internet-based company, utilizes cookie technology to allow the company to improve the functionality of the service and improve your user experience. Your browser or device may allow you to block or delete cookies from our site, however, this may interfere with the functionality of our Service. Cookies collect information automatically even when a user is not logged into their account. The information collected may include information about the platform and operating system you are using, your browser type and version, computer and connection information, and what time you accessed the site. This information will be collected any time you access the website unless you opt out.
What are cookies?
Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser. They are widely used to “remember” you and your preferences, either for a single visit (through a “session cookie”) or for multiple repeat visits (using a “persistent cookie”). They ensure a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in. Cookies may be set by the site that you are visiting (known as “first party cookies”), or by third parties, such as those who serve content or provide advertising or analytics services on the website (“third party cookies”).
Both websites and HTML emails may also contain other tracking technologies such as “web beacons” or “pixels.” These are typically small transparent images that provide us with statistics, for similar purposes as cookies. They are often used in conjunction with cookies, though they are not stored on your computer in the same way. As a result, if you disable cookies, web beacons may still load, but their functionality will be restricted.
Which cookies does The Company use?
Anytime you visit and use a The Company website, The Company or a third party places cookies in your browser. Certain cookies are specific to features or specific preferences, and certain cookies will be used all the time. Four different types of cookies are used by The Company.
- Essential Cookies. These are cookies are placed in your browser by the Company and are also known as “strictly necessary” cookies. These are necessary to allow you to move around the site and use its features, such as “Save and View Favorites.”
- Analytics Cookies. Also known as “performance cookies,” analytics cookies collect information about visits to our sites and how the services we offer are being used. We use this data to make improvements and report our performance. For example, these cookies collect information about how visitors use our sites, which site the visitor came from, the number of each user’s visits and how long a user stays on the site. We might also use analytics cookies to test new ads, pages, or features to see how users react to them. Analytics cookies are primarily third-party cookies.
- Functionality Cookies. Sometimes called “preference cookies,” these first-party cookies allow us to remember information you have entered or choices you have made (such as your username, language, region, and marketing preferences) on our sites, so the next time you visit the site you will not have to set them again. These cookies also allow us to provide a better user experience on our website.
- Targeting Cookies. The Company and our advertising partners or other third-party partners may use these types of cookies, also known as “advertising cookies,” to deliver advertising and track ad performance, and enable advertising networks to deliver ads that may be relevant to you based upon your activities (this is sometimes called “behavioral” or “targeted” advertising) on our sites.
How can you manage and delete cookies?
- Does the Company use any other user tracking technologies?
Technology used on the Internet is constantly changing. The company uses technology standard to the Internet, such as pixel tags, web beacons, and other similar technologies, to track visitors to our sites.
- How do we respond to “Do Not Track” Signals?
- Are There Any Age Restrictions for Use of the Company’s Services?
You must be at least 18 years old or older to gain access to our website, mobile or our services. This website and mobile application is not intended for those who are under 18 years old. The Company does not knowingly collect any information from anyone who is under 18 years of age and does so in compliance with the Children’s Online Privacy Protection Act. The Services are directed solely to individuals who are at least 18 years old.
If we learn we have collected Personal Data from a child under 18 without parental consent, we will delete that information, unless we are legally obligated to retain such data. If you have any reason to believe we may have unknowingly collected data from a minor under the age of 18, please immediately send us an email at [email protected].
- What Rights do You have?
You have the following rights with respect to the personal data we hold about you:
- The right to know what data we hold about you: You can contact us at [email protected] to review the personal data you have provided to the Service. We seek to swiftly respond to your inquiry. We may charge a processing fee if less than twelve (12) months has passed since your last inquiry relating to personal data we hold about you.
- The right to have incomplete, incorrect, outdated, or unnecessary personal data corrected, deleted, or updated. The easiest way to correct, delete, or update the personal data you have provided to the Service is to request such correction, deletion or update is to contact us at [email protected]. You may also contact us at that email address with any questions regarding the correction, deletion, or updating of the personal data we hold about you.
- The right to opt out of receiving electronic direct marketing communications from us: All electronic direct marketing communications that you may receive from us, such as e-mail messages, give you an option of not receiving such communications from us in the future. If you have any additional questions about electronic direct marketing received from us, please contact us at [email protected].
- How long do we retain your Personal Data?
Your Personal Data is generally retained indefinitely until either you request that we delete your data or we decide to delete your data.
- What is our legal basis for collecting your Personal Data?
To process your information as described above, we rely on the following legal bases:
- Contractual Necessity: To provide you with the Service and perform the contract that you have with us.
- Legitimate Interests: It is in our legitimate interests to improve and analyze our Website, promote our products, prevent fraudulent transactions, maintain security of our Website, and provide functionality.
- Consent: In instances where we ask for consent, you may withdraw your consent at any time by contacting us.
Please contact us at [email protected] for more information.
- What Additional Rights Do California Users Have?
The California Consumer Privacy Act provides some California residents with the additional rights listed below.
Right to Know. You have the right to know and see what data we have collected about you over the past twelve (12) months, including:
- The categories of personal information we have collected about you;
- The categories of sources from which the personal information is collected;
- The business or commercial purpose for collecting your personal information;
- The categories of third parties with whom we have shared your personal information; and
- The specific pieces of personal information we have collected about you.
Right to Delete. You have the right to request that we delete the personal information we have collected from you (and direct our service providers to do the same). There are a number of exceptions, however, that include, but are not limited to, when the information is necessary for us or a third party to do any of the following:
- Provide you with a good or service, or otherwise perform a contract between us and you;
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity;
- Fix our system in the case of a bug;
- Protect the free speech rights of you or other users;
- Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et seq.);
- Comply with a legal obligation; or
- Make other internal and lawful uses of the information that are compatible with the context in which you provided it.
Other Rights. You have the right to request and obtain from us once a year, free of charge, information about the personal information (if any) we disclose to third parties for their own direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding calendar year. You also have the right not to be discriminated against for exercising any of the rights listed above.
Exercising Your California Privacy Rights. To request access to or deletion of your personal information, or to exercise any other data rights under California law, you may write to us at [email protected]. Please include your full name and email address associated with your use of our services, along with why you are writing, so that we can process your request in an efficient manner.
Response Timing and Format. We aim to respond to a consumer request for access or deletion within 45 days of receiving that request. If we require more time, we will inform you of the reason and extension period in writing.
- What Additional Rights do EEA Residents Have?
If you are resident outside the United States, including in United Kingdom, Switzerland, the EEA; European Economic Area (“EEA”), which includes the member states of the European Union (“EU”), we transfer Personal Data provided by you for processing in the United States, including Personal Information sent via e-mails or when you Request a Quote. The transfer of your Personal Data to the United States is necessary for the performance of a contract between you and us for your use of the Services. My Caring Plan is operated out of and targeted toward those located within the United States. By using our Services, you consent to the transfer of your Personal Information to the United States.
Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.
- How Are Users Notified of Any Changes to this Policy?
- How am I notified of any changes to this Policy?
This policy was last modified on November 30, 2022.
- How Can I Contact the Company Regarding this Policy?
Data Sources Used
My Caring Plan, Inc.
c/o Data Protection Officer
Email: [email protected]